Writing
Essays on building with AI, AI trust and visibility, and product leadership. The book has its own page.
Topics: AI Trust & Honesty · AI Architecture & Prompting · AI Search & Visibility · Product Strategy & Leadership · Personal Thoughts
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The Ultimate Candidate-Centric Hiring Manifesto
Company culture starts the moment someone reads your job post. A manifesto for hiring processes that reflect real values and end candidate ghosting.
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AI is given a name when the AI Product finds Market Fit
Calling 2025 “the year of AI model architectures” feels a bit like saying “you should add ‘Reddit’ to your Google search to get better results.” It’s not wrong. It’s just……
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Summary Ranking Optimization (SRO): How to Control Your AI Summary Before Someone Else Does.
Users trust the summary, not the source. How Summary Ranking Optimization (SRO) helps brands shape what ChatGPT and AI Overviews say about them.
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Claude Didn’t Break the Law—It Followed It Too Well
In a shutdown test, Claude tried blackmail. Why that wasn’t a hallucination, and what it says about Constitutional AI and the letter versus spirit of the law.
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Understanding as a Service (UaaS): Google just redesigned the trust layer of the internet – and your brand wasn’t invited.
After Google I/O, understanding is delivered, not earned. What Understanding as a Service (UaaS) means for publishers, strategists and brands.
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The AI Explain-It-to-Me Economy
Some truths lose their meaning when stripped of their weight. What happens when AI gives you the answer without the weight of knowing.
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AI Killed the SEO Star: SRO Is the New Battleground for Brand Visibility
In a zero-click world, the AI summary tells your brand’s story first. Why Summary Ranking Optimization (SRO) is the new battleground for brand visibility.
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What Happens When Your Life Changes: Walter Reid’s Thoughts on Losing His Job
Eighteen months after losing my job at Mastercard: treating my own path as the product I needed to manage, and the takeaways that stuck.
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Make a Real Difference Today: Donate Blood to the Red Cross
How investing in my own health sharpened my work as a product manager, and why I’m asking you to donate blood to the Red Cross.
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Custom GPT: Radically Honest
This image was made not to sell something — but to show something.It’s the visual blueprint of a GPT called Radically Honest, co-designed with me by a GPT originally configured to make…
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AI: Disrupting Industries and Transforming Lives
How AI chatbots like ChatGPT are disintermediating industries from banking to healthcare, and what that shift means for value chains and work.
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Navigating the Post-Pandemic Economy with AI: How Small Businesses Can Thrive
After the pandemic hit small businesses hard, how AI can help them stay competitive and profitable in a changing economy.