● Open to head of product roles, full-time or fractional

I get products built, shipped, and in customers’ hands.

Twenty years of shipping at Mastercard, iHeartMedia, Sears and Viacom. Today I lead product and AI for early-stage teams, and I often build the first version myself.

Walter Reid

60M

users on the iHeartRadio apps, where I was the sole product manager

12 days

down from 40, to get merchants onto Mastercard checkout, with seven PMs and four engineering teams

6M

Citi cards pushed into Mastercard Click to Pay through the provisioning I led

Proof it ships

I lead AI products, and I still build them. A few recent ones, including one platform behind four brands:

Ad platform

Ad101, Redtoro, Shipda, Zanle

Led product, development and creative on one system behind four brands.

Developer tool

Reflex

A skill system for Claude that scales to 78 modules.

AI safety finding

Gemini summary flaw

Found and reported it; Google accepted it as a P2/S2 bug.

Experience

2026 to nowRouteForgeCo-founder and CTO
2023 to nowGG SolutionsFounder and fractional CPO
2017 to 2023MastercardDirector of Product Management, Mobile Payments, then Small Business Payments
2015 to 2017Shop Your Way, Sears HoldingsSenior Director of Product Management, Mobile Labs
2012 to 2014iHeartMediaPrincipal Product Manager, Mobile Applications
2009 to 2012Goofball GamesCo-Founder and Head of Product
2006 to 2009ViacomProduct Engineering Manager, Online and Mobile Games; 600+ games across MTV brands

More about me

My book

Deliberate Alignment

How the collapse of build time changes everything about how we work.

  • When building gets cheap and fast, the bottleneck moves from building the thing to deciding what should be built.
  • Agile got a lot right, but it was designed for a time when building was the slow part.
  • Teams now need to align on what and why before the work starts, because the work can finish before the meeting does.

Read chapter 1 (6 min) · See all 10 chapters

Hiring a head of product, full-time or fractional?

I’d like to hear about it.

GitHub · GG Solutions